Units sold will operate at different cities in the Caribbean country.

Piquersa - Cuba

The international market orientation is leading the strategy of PIQUERSA several years ago. The result of this policy has been a recent contract for supplying eighteen units of dumpers destined to the construction industry and public works in Cuba.

This operation opens the door to a market with high potential, where the construction sector continued to grow moderately despite the context of global crisis.

Increased tourism to record levels in 2012 and the need for infrastructure is an opportunity that Piquersa is ready to take advantage of. The collaboration between the manufacturer and a local partner has been a key factor to enabling this deal. It is expected that in March, Piquersa technicians will move the country for an official delivery, as well as a presentation of its range of products.

This time, the machines acquired had been the models of dumper D-1750 and D-1750-AC, models intended for earthmoving works, where the values of the Spanish brand ??are perfectly represented: durability, easy maintenance and versatility. These values have been the basis for the development of the company at the international market.

With the entry into this new market, Piquersa reinforces its presence and brand recognition in Central and South America where for several years the company has developed a distribution network that supports its commercial activity and products representation.





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